Why you should start business in Fashion Industry?

The fashion industry is a marketplace of business opportunities where investing will not be a waste of time. Here is why this is a good investment opportunity.
  • BY Akshay Arora

    Feature Writer, BusinessEx

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  • Jan 06,2018
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  • 9 Mins Read

The fashion industry is a trending industry which changes its style and fashion with the change in season. There are many big players in this market but that doesn’t have much effect on small business operations. Small businesses have a larger proportion of customers which constitutes majorly middle class and lower class society. In this industry, the key to growth is to keep up with the latest trends and customer demands.

The fashion industry is dynamic in nature where all type of businesses can be successful if they know their target market and demand of the market. The revenue percentage is much higher in clothing market as compared to other markets in this industry. If you are planning to start a small business then the fashion industry could be a good idea.

Why invest in this industry?

The reason that this industry is a good investment potential is that there are a lot of segments that you can plan to venture in. The fashion industry does not stop on the production, distribution or retailing of clothes only as one can start a business of bags, leather, shoes, jewellery, watches, etc.

You can start a fashion business of packaging, distribution, manufacturing, retailing, etc but you need to have resources, network and proper understanding of how this industry works. If you are thinking that you don’t have that knowledge and network then you can always get in touch with a mentor or an incubator through online networking platform.

In this industry, there are different markets for wholesalers and retailers in all cities where you can start your business in or the best option is buy a running business which will give you an advantage in the market. To buy, sell or invest in a business then online networking portal like BusinessEx is the best option.

Current Trends

Indian textile market size is estimated to reach $226 billion by 2023 from $137 billion in 2016. The market is projected to grow at a CAGR of 8.7 per cent. This market is one of the largest export market in India contributing 13 per cent to total exports, as per IBEF report.

The apparel market in India is expected to touch $160 billion by 2025 from $85 billion in 2016. The domestic apparel and lifestyle market is projected to touch $180 billion by 2025 which is growing at a CAGR of 11.8 per cent, says IBEF report.

India's fashion e-commerce market is projected to grow four times to $30 billion by 2020, as per a joint study released by Boston Consulting Group (BCG) and Facebook.

Recent investments

  • Bengaluru-based Lingerie startup Buttercups has raised funding from an angel investor Rajan Anandan and its existing investors.
  • Gurgaon-based Shopholix has raised Rs.1.5 crore in pre-series A round funding from Munesh Khanna.
  • Bengaluru-based fashion startupUSPL raises Rs 100 crore from Accel Partners.


The fashion industry has a plethora of business opportunities in which investment will be fruitful if you have the proper understanding of the industry. There are a lot of segments in the fashion industry in which you can start your business in. The best way to start a business or make an investment in a fashion business is through online networking portal like BusinessEx.

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