These Business Investment Opportunities Can Attract Bets

Businesses that have survived the initial phase of this health crisis have turned into business investment opportunities in India
  • BY Jaspreet Kaur

    Feature Writer, BusinessEx

  • |
  • Nov 30,2020
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  • 16 Mins Read

With the onset of pandemic, the business ecosystem has dramatically changed. The crisis has affected the minds of investors since a new array of business opportunities have emerged. Businesses that have survived the initial phase of this health crisis have turned into business investment opportunities in India. 

With the changing times, investors' priorities have changed and so do business opportunities. While veteran investors have a keen eye to find good businesses, the first-time investors or beginners, on the other hand, have to strive to find lucrative business opportunities. To help make your bets lucrative, here are some Best Business Investment Opportunities in India

Edtech Industry

Education has become an important source to uplift oneself and break social as well as cultural barriers. The new generation is career oriented and investing massively into education. They seek clarity in various career options that are available to them. Consequently, they are opting for short term courses, vocational courses, AI and machine learning and so on.

According to a report by Omidyar Network, a large untapped market—coupled with burgeoning internet reach, awareness, and the digitization of primary education—yields a promising outlook for edtech in India. 

The report further states that by 2022, online education offerings across grades 1 to 12 are projected to increase 6.3 times to create a $1.7 billion market, while the Post-K12 market is set to grow 3.7 times to create a $1.8 billion market. This is going to create meaningful opportunity for incumbent players as well as space for multiple new startups.

Seeing the rise in the edtech industry, it seems to be an important business investment opportunity. One can step into the industry and invest in emerging edtech businesses as per one's capacity. 

E-commerce Industry 

In the epidemic, people averting going outside completely. From buying groceries to purchasing medicines, everything was done online. At this point of time, e-commerce businesses have surged. The online delivery of products avert spread of Coronavirus and also comply with social distancing norms. 

According to a survey on Indian online shopping behavior conducted by Rakuten Insight in May 2020, about 29 per cent of respondents said that they purchased online several times a month during the pandemic. The most commonly purchased items were food and groceries, personal hygiene products, and household cleaning products.

Seeing the demand for e-commerce, investors should enter the industry as it seems to be one of the best business investment opportunities presently.

Medtech Industry

This health crisis has majorly affected the  medtech industry of the country. There is not an adequate supply of medtech devices in the country; owing to which, companies are pivoting to engineer medical devices. 

According to a report by McKinsey, COVID-19 has put the medtech industry at center stage with unparalleled demand for diagnostic tests, personal protective equipment (PPE), ventilators, and other critical medical supplies. In addition to the extraordinary measures underway to rapidly ramp up manufacturing capacity and capabilities, medtech leaders are also looking outside their normal sector boundaries to explore creative solutions to further supplement capacity, such as partnerships with companies outside the sector, open-source equipment design, and deployment of medically trained employees to support public-health needs.

As more companies are setting their foot in the medtech industry, it is time for investors to make a bet in this niche and help elevate it in the offing. Thus, it seems to be a surging business investment opportunity in the country. 

Personal Hygiene Industry

To tackle this health crisis, maintaining personal hygiene is essential. Using sanitizers, soaps and disinfectants are becoming a prerequisite to cut off COVID-19. Owing to which, there is a huge demand for personal hygiene products in the market. 

According to a report by Statista, revenue in the personal care segment is projected to reach $4,241 million in 2020. The revenue is expected to show an annual growth rate (CAGR 2020-2025) of 12.1 per cent, resulting in a projected market volume of $7,493 million by 2025.

As personal hygiene has become vital to avert the spread of Coronavirus, the demand for personal hygiene products will continue to rise. Investors can think of entering the segment and give support to personal hygiene product manufacturer.  

Investors can think of entering these industries as they are the best business investment opportunities in India presently. Besides this, there can be various other businesses that would be rising during the pandemic. If you any business investment opportunity, then share with us in the comment section below. 








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