How to handle business failure

One of the many reasons for failure is that the entrepreneur themselves are unaware of the mistakes they are making
  • BY Sanjana Surbhi

    Feature Writer, BusinessEx

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  • Jun 15,2018
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  • 10 Mins Read

 Out of 191 economies in the world, India ranks 134. To establish a business you have to build a great team, create a different product, do amazing marketing and make a social media presence. Is it this simple? You cannot expect this to happen at the initial stage. According to Bloomberg eight out of ten entrepreneurs who start businesses fail within the first months. Failures are inevitable as an entrepreneur. According to Henry Ford, “Failure is simply the opportunity to begin again, this time more intelligently.” So keep this in your mind.

Reasons of Failure

One of the many reasons for failure is that the entrepreneur themselves are unaware of the mistakes they are making. Some other reasons can be poor leadership, lack of short-term and long-term planning, poor management, ignoring customer needs, lack of capital, poor location can result in business failure. But life goes on, nothing can stop us from moving forward. So, here are some ways  to handle your business failures,

1. Always look at the brighter side

Never give up, take the example of Colonel David Sanders, the founder of KFC. He faced rejection a number of times. And after a lot of struggle, he did it. The takeaway from his life is a mindset, eager to learn and change, dedication and hard-work. This will definitely help you in such situations. You must be optimistic. Great things take time, so be patient and read some inspiring stories.

2. Forget the past and get-set-ready for your future

This time, you know the mistakes and also how the market works. So, before starting this time have a clear vision of your expections and what do you want. What outcomes you want from your business and where do you see your company in the coming years. Set your objectives and goals. Your vision can be a long-term or a short-term plan but the important thing is how you will achieve it. Learn from your mistakes.

 3. Embrace your business failure

Never refuse to acknowledge that you have failed on failing. Failure is just a stepping stone towards your successful career. “I have missed more than 9000 shots in my career. I have lost almost 300 games. 26 times I have trusted to take the game-winning shot and missed. I have failed over and over again in my life. And that is why I succeed.” Said Michael Jordon. It is important because some of the failure experiences will take you to the right path.


4. Believe in yourself and follow your dreams and get prepare for uncertainties

Never doubt your abilities. Look at failure as a life-lesson. Life always comes with some problems or others. Believe that you can overcome this obstacle. Be with people who have a positive attitude and who are ready to support you. Never ever think of giving up on yourself as well as on your dreams.

 5. Don’t hold on to your emotions

Don’t keep anything inside you. Let go of your emotions. If you want you can cry out loud and don’t feel bad about it. It is just a phase and, “This too shall pass.” Allow your emotion to flow and this phase of your life will be one of the most memorable phases.

 Read success stories of people. This can inspire and motivate you. Steve Jobs said, “I am convinced that, about half of what separates the successful from unsuccessful is pure perseverance.” Imagine, what would have happened to Apple if he had given up? 

There are many entrepreneurs and business owners  to learn from, and use your failure for improvement and to achieve your goals.

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