Business Opportunities That You Should Grasp Now

People are looking for potential businesses that can survive in the new normal; a business that can run effectively with the help of technology
  • BY Jaspreet Kaur

    Feature Writer, BusinessEx

  • |
  • Dec 07,2020
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  • 10 Mins Read

When the Indian economy was progressing, a pandemic hit the world and devastated all economies including India’s. Owing to which, the country’s market shrunk and investors started losing faith in the stock market. This affected the business ecosystem, thereby shutting down various MSMEs permanently. 

Over the years, investors' preferences have changed and so do investment opportunities. Now, people are looking for potential businesses that can survive in the new normal; a business that can run effectively with the help of technology. If you are also an investor and looking for business investment opportunities in India, then here are some:

Entertainment Apps

During the lockdown, people were restricted to go outside. They had nowhere to go; this resulted in their inclination toward the entertainment sector. At this point in time, applications like HotStar, Netflix, Voot and YouTube saw a surge in users as people spend their time watching movies, shows and documentaries. 

Entertainment had become an essential part to pass the lockdown phase. Besides this, people watched knowledgeable shows or culinary shows. This created an impact in the entertainment-focused apps, thereby, engendering huge profits. However, the world has normalised a bit and people are accommodated with other chores. Even though, you can think of infusing into the entertainment sector and make use of this business opportunity. 

Artificial Intelligence

In the lockdown, AI played a huge role in easing business operations. With machine learning and AI, customers were able to avail services at their own convenience. Owing to the social distancing norm, businesses have gone completely virtual, cutting off face-to-face physical conversations. This, in turn, leads a shift toward video conferencing. Further, it helps various problems and gives accurate solutions.

According to a report by Accenture, AI has the potential to add $957 billion, or 15 per cent of current gross value added, to India’s economy in 2035. To avoid missing out on this opportunity, policy makers and business leaders must prepare for, and work toward, the AI revolution.

This shows that the AI niche is one of the best business opportunities in India currently. Investors, thus, need to divert their attention to this sector if they possess knowledge of technology.

Logistics Business 

Logistics have played a crucial role in the first half of this year. Owing to the pandemic, supply chain disrupted and delivery of essential items suffered. At this point in time, a surge in delivery companies have been witnessed, thereby, easing transportation a bit. 

According to a report by International Finance Corporation, in India, the lockdown created a shortage of truck drivers, which resulted in over 50,000 containers piling up in the ports of Chennai, Kamajarar, and Kattupalli. 

To help support this sector, investors can make bets onto logistics companies and boost the economy in its entirety. 

These business investment opportunities are highly workable. If you know any other opportunities, then please share with us in the comment section below. 

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